Great Dane Expands in Michigan via Trudell Trailer Sales

Great Dane

Cox Automotive Expands Great Dane Presence with New Territory in Eastern Michigan

SAVANNAH, GA – (Trailer Technician) – Great Dane is excited to announce that Trudell Trailer Sales, a Cox Automotive company, is strategically expanding into Eastern Michigan. The company’s commitment to excellence, innovation, and customer satisfaction has led to its rapid growth and strong reputation in trailer and truck body sales, positioning it as a key player in the market.

The expansion into Eastern Michigan marks a significant milestone in the company’s growth trajectory, reinforcing its mission to provide premium products and outstanding services to an even broader customer base. With this expansion, Cox Automotive aims to extend its reach and support customers across Eastern Michigan with the same level of expertise and dedication that has earned recognition in their existing markets.

“Since welcoming Cox Automotive to Great Dane’s world-class dealer network, they have continuously provided the best solutions for our customers,” said Rob Ulsh, Vice President of Dealer and International Sales for Great Dane. “Their dedication to delight our customers, whether it’s with our product offerings or aftermarket services, is evident with each interaction and will undoubtedly be appreciated across their growing geographic footprint.”

Cox Automotive plans to deliver maintenance and parts support for trailers sold at their dealerships, as well as for the semi-trucks transporting them. Additionally, by opening a physical presence in Eastern Michigan, Cox Automotive is poised to create local jobs and contribute to the economic development of the region.

“We are thrilled to announce our expansion into Eastern Michigan,” said Sean Novick, Executive Vice President of Northeast Great Dane/Trudell Holdings. “This decision reflects our commitment to providing mobility solutions and keeping fleets moving efficiently, safely, and sustainably, with a customer-focus that forges strong partnerships within the community.”

About Cox Automotive

Cox Automotive is the world’s largest automotive services and technology provider. Fueled by the largest breadth of first-party data fed by 2.3 billion online interactions a year, Cox Automotive tailors leading solutions for car shoppers, automakers, dealers, retailers, lenders and fleet owners. The company has 25,000+ employees on five continents and a family of trusted brands that includes Autotrader®, Dealertrack®, Kelley Blue Book®, Manheim®, NextGear Capital™ and vAuto®. Cox Automotive is a subsidiary of Cox Enterprises Inc., a privately-owned, Atlanta-based company with $22 billion in revenue. Visit or connect via @CoxAutomotive on Twitter, CoxAutoInc on Facebook or Cox-Automotive-Inc on LinkedIn.

About Cox Automotive Mobility

Cox Automotive Mobility’s mission is advancing the world’s fleets to serve the next generation. Cox Automotive Mobility’s promise for 2023: To show up as the Trusted Partner for customers. The company thrives on delivering a seamless experience 24/7, powered by their 1,400+ elite technicians turning the wrenches and ensuring customers’ fleets keep moving.

About Great Dane

Great Dane is the leading manufacturer of high-performance commercial transportation equipment, including dry and refrigerated trailers and truck bodies, as well as steel, aluminum, and combo platform trailers. Great Dane has a storied history in the commercial trucking industry and is a driving force in trailer technology, innovation, quality, and customer service. Headquartered in Chicago, Illinois, and with additional corporate offices in Savannah, Georgia, Great Dane has 11 manufacturing plants strategically located throughout the United States. The company’s network of corporate-owned service centers and full-line independent dealers offers a broad range of distribution points for new and pre-owned trailers as well as aftermarket services across North and South America. Visit Great Dane online at

About Trudell Trailer Sales and Northeast Great Dane

Trudell Trailer Sales is the authorized dealership for new Great Dane® semi-trailers for Wisconsin, Upper and Western Michigan, Minnesota, New Jersey, New York, and Massachusetts. They provide sales and rentals/leasing of new and used dry vans, flatbeds, refrigerated trailers, storage trailers, and storage containers. The company also provides repair, maintenance and painting services, and heavy-duty aftermarket parts for the trucking industry. Along with its operations in Green Bay, Wisconsin, the company has full-service facilities in Milwaukee, Wisconsin, Minneapolis, Minnesota, Albertville, Minnesota, Grand Rapids, Michigan, and a service facility in Eagan, Minnesota.